In their own words:
Netherlands – Magenta was founded in 1992. In 1996 Magenta was the first organization in the world that dedicated itself to combat discrimination on the Internet. Since then, Magenta took action against more than eleven thousand discriminatory expressions on the Internet. Magenta assessed whether the expression is against the law and if this is the case, it requested the author or owner to remove the content. In 2012 this was done successfully in as many as 78% of the cases. In 2002 Magenta and Jugendschutz.net co-founded INACH. For many years we hosted and ran the secretariat. Until in 2016 the INACH secretariat received independent funding. These days Magenta focuses on research.